Exterior Signage Basics
SIGNS NEED TO BE PERSONALIZED WITH YOUR MESSAGE
Signage is about being part of the streetscape, sometimes called curb appeal.
They communicate a message but also create a lasting impression.
Let us help promote your brand and get your message out in the way you want,
where you need it most, and at a budget you can afford.
GROUND MOUNTED ELEMENTS
Below you will find some examples illustrating the basics.
Contact us with your needs and an expert will be happy to make recommendations and discuss viable alternates.
BASE MOUNTED MODULE
Sometimes referred to as monoliths (for a visually seamless appearance)
Typical Applications
- Primary Site Identification Signs
- Entrance Portal/Drive Elements
- Directional Signs
EXPOSED POST/POSTS
Often seen in retail and commercial applications.
Typical Applications
- Primary Site Identification Signs
- Entrance Portal/Drive Elements
- Directional Signs
POST & PANEL MODULE SYSTEMS
Two post configurations shown here
Wide range of post shapes and sizes - panel thickness varies
Typical Applications
- Primary Directional Signs
- Secondary Site/Entrance Identification
- Significant Policy/Procedure Messages
SINGLE POST WITH CENTER POST /FLAG/DOUBLE FLAG MOUNTED PANEL(S)
Note: A general rule of thumb is that the width of the panel never exceeds the panel height
Shown here with one panel - other configurations available
Typical Applications
- Depart Of Transportation Regulatory/Parking Signs
- Secondary Directional Signs
- Parking Restrictive Copy
- Pedestrian Oriented Messages
TYPICAL WALL MOUNTED ELEMENTS
INDIVIDUAL CHANNEL LETTERS
Used in many storefront applications. Internally illuminated and non-illuminated as well as silhouette illuminated options are common. Low voltage LED has gained predominance providing versatility
Typical Applications
- Showcase logos
- Identify buildings/Entrances
- For retail storefronts
FLAT INDIVIDUAL LETTERS
Where integrating with architectural elements versus strong advertising is desired
Typical Applications
- To Showcase Logos
- Identify Buildings/Entrances
- Secondary Building identification
- Great For Addresses And Entrance Identification
WALL MOUNTED PANEL OR SIGN CABINET
Graphics can also be incorporated into canopies/awnings
Typical Applications
- Thicker "cabinet" constructions typically allow internal illumination
- Identify tenants/buildings/entrances
- Can have electronic message centers, marquees, or changeable tenant panels
